Hello, Readers!

Starting and operating a successful small business or practice is no small challenge. It is certainly not for the emotionally or physically weak. It takes our entire being. Mind. Body. Soul.

If there is one pervasive enemy in small business to the metaphoric reality of having it Made In The Shade, it is the tendency to settle – to just be good enough.  The Author Jim Collins puts it as being good but not great.  I tend to think of it as our inherent tendency to give up on getting better. We must resist the ease of saying “good enough” and commit to becoming consistently better. Inch by inch. Step by step. Mile by mile.

At its core, that is the purpose of this blog.  For us all to get better at the Art of small business. Welcome to the journey.